Wells Lamont is a leader in innovative glove technologies for heavy industry and labor intensive jobs. “Stubborn about quality” is their motto, but their outdated online catalog created a barrier to increased sales.
- Online product catalog was difficult to navigate.
- Classification of products based on industry use and categories.
- Manual processes required to create product brochures for sales reps.
- Create an eCommerce system that was easy to navigate and purchase products.
- Supporting their sales team in creating custom brochures.
- Advanced search for filtering product results.
Wells Lamont’s eCommerce application can now live up to their motto “stubborn about quality”. Not only are their innovative gloves clearly displayed on their website, customers can more easily access the high quality products they need by brand, industry, or job. Whether it’s gloves for snow shoveling, protection and dexterity, farming or ranching, customers are sure to find the products they need for a frictionless online buying experience.
Using the custom brochure builder, sales representatives can be more creative in their marketing materials, targeting the exact products needed without wasting time or effort.
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